by Rob Burgner | May 8, 2023 | Coffee Break Marketing, Search Engine Optimization (SEO), Video Marketing
In an era where visual content dominates the digital landscape, Google Lens has emerged as a powerful tool for visual search and discovery. Leveraging the advancements in artificial intelligence and machine learning, Google Lens enables users to explore the world...
by Rob Burgner | Apr 26, 2023 | Coffee Break Marketing, Search Engine Optimization (SEO), Video Marketing
The pandemic accelerated big jumps in the number of people watching reels and TikTok videos. Google’s Product Manager has shared that they are working on ways to display short videos in search results. Not unexpected, as online videos made up 82% of consumer internet...
by Rob Burgner | Mar 30, 2023 | Security, Uncategorized
Here at BETV we’ve been closely following the congressional hearings on the “Tik Tok Ban Bill.” Officially called the “Restricting the Emergence of Security Threats that Risk Information and Communications Technology (RESTRICT)” Act, it would give the federal...
by Rob Burgner | Mar 28, 2023 | Coffee Break Marketing, Productivity, Search Engine Optimization (SEO)
I have a business associate, a networking ninja I respect, that says there is no place for humor in networking. I know several marketers that steer clear of any humor in campaigns to avoid the risk. What if your joke falls flat? What if your humor comes across as...
by Rob Burgner | Mar 2, 2023 | Graphics, Web Design
In an online environment heavily represented by templated websites and free to low-cost site builders, it’s easy to forget that consumers still like nice-looking graphics. Keep that in mind when making decisions on who to hire to build your website. or if you...
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