by Rob Burgner | Nov 19, 2024 | Coffee Break Marketing, Content Creation, Reputation Management, Social Media
When it comes to writing a blog for your company, one of the first decisions you need to make is about tone: should you write in the first person (“we,” “our”) or the third person (“the company”)? This choice plays a critical role...
by Rob Burgner | Aug 2, 2023 | Coffee Break Marketing, Content Creation, Graphics, Reputation Management, Search Engine Optimization (SEO)
I’m always stunned and amazed at how many businesses don’t take advantage of their Google Business Profile. (Formerly known as Google My Business.)It’s free and user-friendly, takes up a lot of real estate on a search results page, and allows businesses to...
by Rob Burgner | Feb 2, 2023 | Coffee Break Marketing, Reputation Management
The rise of e-commerce and online marketplaces has revolutionized the way we shop and make purchasing decisions. With a few clicks, we can read reviews and ratings from other consumers to guide our choices. However, the abundance of fake and misleading reviews on the...
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