Standing out from the competition online is more challenging than ever. One of the most overlooked, yet powerful, ways to gain a competitive edge is through web accessibility. Creating an inclusive website that caters to all users, including those with disabilities,...
Google’s recent shift to AI-powered search, particularly through the introduction of the Search Generative Experience (SGE), represents a significant evolution in how search results are generated and presented. This transition has several implications for SEO...
With the rapid advances in technology, particularly in the area of AI, where is online search headed? In five years, online search is expected to be more advanced and personalized, leveraging a combination of artificial intelligence (AI), machine learning, and...
In the fast-paced world of marketing, what’s old often becomes new again. We are well into 2024, and several traditional marketing strategies have resurfaced, now reimagined with modern twists. These time-tested tactics are proving that a strong foundation...
For most of us, the internet serves as a gateway to information, services, and products. However, for millions of people with disabilities, accessing and navigating the web can be a daunting task. Web accessibility addresses this issue by ensuring that websites and...
Here at BETV we’ve been closely following the congressional hearings on the “Tik Tok Ban Bill.” Officially called the “Restricting the Emergence of Security Threats that Risk Information and Communications Technology (RESTRICT)” Act, it would give the federal...
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