Do a search for “How long should my marketing video be?” and you’ll get tons of results. Most will say that our attention spans are getting shorter and shorter and that when it comes to video, shorter is better. Are both or those assumptions really true? Are either?
In this video by Bleeding Edge, a digital marketing company based in Atlanta, GA, we talk about what’s true and what’s not when it comes to video duration and how long viewers will pay attention. You may be surprised!
This is the first in a series of videos on marketing tips, strategies and how-tos called Coffee Break Marketing featuring Rob Burgner – musician, black belt, renaissance guy and recovered corporate cog who’s guided Bleeding Edge, Inc. in providing top-notch marketing, strategy and video production services since 2001.
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